Saturday, September 5, 2009
The History of Neiman Marcus
The company that I am choosing for my Project is Neiman Marcus. I like the store and I do shop there so It is going to be interesting for me to do some research on them also. Neiman Marcus was founded in 1987 in connection of restructuring of Carter Hawley Hale stores, inc. They have been around for more than a century. They are specialize in the sale of luxury goods. The Neiman Marcus group have specialty retail store division: Neiman Marcus stores and the Bergdorf Goodman stores. They also have a direct marketing division which is the Neiman Marcus direct. This luxury store offers upscale assortments of apparels, accessories, jewelry, beauty and home decor products. The Neiman Marcus group has 40 Neiman Marcus stores across the United States ,2 Bergdorf Goodman stores in Manhattan and 25 last call centers.
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