Personal Selling

Personal selling is a type of marketing that involves directly a sales person and a customers. At Neiman, they have clientele with whom they do personal selling. Sometimes, people do come to the store and there are sales associate that follow them and try to help them with their purchase. the customer may tell you that they want like a gown for a wedding and the sales person may select some gowns some that they think they can sell to the person. It may be a particular designers or a color.